Pure and Clean Website Cookie Policy

## 1. **Purpose**

At Pure and Clean, we are committed to protecting the privacy of our users and ensuring transparency about the information we collect through our website. This Cookie Policy outlines how we use cookies and similar technologies to enhance your browsing experience, analyze site usage, and provide personalized content. This policy reflects our dedication to maintaining trust and compliance with applicable privacy laws and regulations.

## 2. **Scope**

This Cookie Policy applies to all visitors and users of the Pure and Clean website. It governs the use of cookies and similar tracking technologies on our website, regardless of the device or browser used. This policy is relevant to all team members responsible for website management, compliance, and user experience.

## 3. **Definitions**

To ensure clarity, the following terms are defined:

- **Cookies**: Small text files stored on your device (computer, smartphone, tablet) by websites you visit to enhance user experience, gather data, or save website preferences.

- **First-Party Cookies**: Cookies set and managed directly by Pure and Clean to support the website's functionality.

- **Third-Party Cookies**: Cookies set by external parties (e.g., analytics or ad providers) to gather data for their purposes.

- **Essential Cookies**: Cookies necessary for the core functionality of the website. These cannot be disabled.

- **Non-Essential Cookies**: Cookies used to collect insights, improve functionality, and enable personalized marketing. These are optional.

- **Consent**: The user's agreement to allow Pure and Clean to use cookies, as outlined in this policy.

## 4. **Policy Guidelines and Requirements**

### 4.1 Cookie Categories

Pure and Clean uses the following categories of cookies on its website:

- **Essential Cookies**: Required for the proper functioning of our website. These enable core features, such as secure logins and navigation.

- **Performance and Analytics Cookies**: These help us understand how users interact with our website by collecting anonymous data. This information supports improvements to our platform.

- **Functionality Cookies**: Enhance the user experience by remembering preferences, such as language selection or region.

- **Advertising and Targeting Cookies**: Used to deliver relevant ads and measure the effectiveness of marketing campaigns.

### 4.2 User Consent

We respect our users' right to privacy and ensure compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), where applicable.

- Upon first visiting our website, users are presented with a cookie consent banner explaining the use of cookies.

- Users may choose to accept all cookies, reject non-essential cookies, or customize their cookie preferences via the banner.

- Users may update their cookie preferences at any time by accessing the "Cookie Settings" link available on our website footer.

### 4.3 Retention Period

Cookies are stored for varying durations depending on their type:

- **Session Cookies**: Temporary cookies that expire when the user closes their browser.

- **Persistent Cookies**: Remain on the user's device until manually deleted or until they reach their expiry date.

## 5. **Procedures and Processes**

### 5.1 Managing Cookies

Users can manage or disable cookies through their browser settings. Below are instructions for popular browsers:

- **Google Chrome**: Go to Settings > Privacy and Security > Cookies and Other Site Data.

- **Mozilla Firefox**: Go to Preferences > Privacy & Security > Cookies and Site Data.

- **Safari**: Go to Preferences > Privacy > Manage Website Data.

- **Microsoft Edge**: Go to Settings > Privacy, Search, and Services > Cookies and Site Permissions.

Please note that disabling cookies may affect the functionality of certain features on our website.

### 5.2 Data Sharing with Third Parties

We may collaborate with third-party service providers for analytics and advertising. These providers use their cookies to collect data on our behalf. Pure and Clean ensures these vendors adhere to relevant data protection laws by having appropriate agreements and policies in place.

## 6. **Compliance and Consequences of Non-Compliance**

Compliance with this cookie policy is mandatory for all Pure and Clean employees and third-party contractors managing our website. Failure to comply with this policy may result in disciplinary action, up to and including termination for employees, or termination of contracts for third parties.

Additionally, non-compliance with applicable legal and regulatory requirements may expose Pure and Clean to penalties, reputational damage, or legal action. We actively monitor cookie usage on our website to ensure adherence to this policy.

## 7. **Disclaimers and Legal Considerations**

- This Cookie Policy forms part of the broader Pure and Clean Privacy Policy, which details how we process personal data.

- While we strive to ensure all cookies comply with applicable laws, users are encouraged to review this policy periodically, as updates may occur.

- This policy does not govern third-party websites linked from Pure and Clean website; users are advised to review the cookie policies of any external sites they visit.

- Pure and Clean shall not be held responsible for malfunctions or losses caused by disabling cookies.

## 8. **Policy Approval and Revision Information**

### Effective Date:

This Cookie Policy is effective as of **[01/01/2025] **.

### Revision History:

- **Version 1.0**: Initial policy release - **[01/01/2025] **.

- **Version 1.1**: Updates to comply with additional legal requirements - **[Insert Date] **.

### Approval:

This policy has been reviewed and approved by:

- **[Graeme M Foster] **

- **Pure and Clean Leadership Team**

If you have any questions about this policy or require further assistance, please contact us at **[graeme@pure-and-clean.co.uk] **.

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This Cookie Policy reflects Pure and Clean commitment to providing a secure, transparent, and user-centric website experience. Thank you for trusting us.